Tributes paid as former IoP chief Webb-Jenkins passes away | packagingnews.co.uk
Tributes have been paid to former Institute of Packaging chief executive John Webb-Jenkins, who died last week.Webb-Jenkins was chief executive of the Institute of Packaging from 1999 to 2004 and was active both in the World Packaging Organisation and in the revival of EPIC, the European consortium of packaging institutes.He died following a year-long battle with cancer.
via Tributes paid as former IoP chief Webb-Jenkins passes away | packagingnews.co.uk.


Right. I really like the new Puma packaging. I think the ‘Clever Little Bag’ is a great idea, given that no matter what you do to training shoes in transit they will pretty much survive, as long as they are kept clean. It shows what innovative packaging designers can do, and if the merchandising is right will add value to the Puma brand, I’m sure. But I have a real problem with the assertion that the pack is now ’sustainable’. In what way is this pack ’sustainable’ in any absolute sense. It uses fewer resources, and that’s to be applauded, but there is an untruth that we are starting to see everywhere, that simply reducing the amount of materials results in ’sustainability’. In my opinion, that’s just not true. ‘More sustainable’, maybe, or ’sustainable for longer’, but the simple assertion ’sustainable’ is wrong and misleading. I’m a champion for packaging, without packaging modern society would not be possible, but I don’t like this.