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Entries for the ‘Opinion’ Category

Puma’s new packaging – great, but ’sustainable’?

Right. I really like the new Puma packaging. I think the ‘Clever Little Bag’ is a great idea, given that no matter what you do to training shoes in transit they will pretty much survive, as long as they are kept clean. It shows what innovative packaging designers can do, and if the merchandising is [...]

Courtauld 2 to launch this Thursday | packagingnews.co.uk

This is good news – as long as you’re a metal or glass producer, less good for the plastics sector, I suspect. For me, it all depends how deep they are going to go when they consider Carbon issues. There is a mind-boggling complexity at work – for example, how do bioplastics fare, when you [...]

Packaging’s curse—bad press blues | Greener Package

Exactly right. Good man (Martin)
Website, The Daily Green, wails on wasteful food packaging, no mention of single households demographics or convenience. It always breaks my heart to read the latest diatribe on wrap rage or landfills. Very little mention in the consumer press about sustainability efforts or packaging being called on to fight world hunger [...]

Why Use Social Networking (IOM3 article)

A great article by Richard Cooper of IOM3, feauring yours truly, Chris Penfold and JoAnn Hines, the Packaging Diva (Martin)
Social networking sites can boost your packaging know how and aid company promotion, but it helps to understand the platforms first. Richard Cooper, IOM3 Webmaster, speaks to prominent users.
‘Hundreds of people an hour are discussing packaging [...]

We’re running out of food. New ideas need to include packaging development

Packaging has an important part to play in the Government’s new food strategy.

What’s my Beef with Lush?

A simple question, one I was asked, via Twitter, by a British MP.
Lush, for those who don’t know, is a British manufacturer and retailer of toiletries, all sold either online or through their retail chain. They describe themselves as an ‘ethical’ retailer and have allied themselves with a variety of high p rofile campaigns. [...]

State of the Flexible Packaging Industry 2009 Video – 3/16/2009 11:30:00 AM – Converting Magazine

Conducted during the Flexible Packaging Association’s annual meeting last month in Naples, FL, the interview provides an industry overview, a rundown on issues and opportunities facing converters and the trade group’s initiatives for the coming 12 months.
State of the Flexible Packaging Industry 2009 Video – 3/16/2009 11:30:00 AM – Converting Magazine.

Redefine “value” through packaging – Feature Articles – Brand Packaging

It’s no secret that consumers are struggling as the costs of necessities continue to skyrocket. According to some estimates, U.S. consumers are now shelling out 57 cents of every dollar for basics…they’re sand climbing. That’s the highest percentage since tracking began in 1960.

Worst of all, this signifies a huge decline in discretionary purchasing power. Translation: [...]

A roar inside the lions’ lair is no match for some real-world nous | packagingnews.co.uk

Most people reckon they have a book inside them; best place for it, too. The same can often be true of a great business concept. For what it’s worth, mine’s an absolutely cracker: a food service proposition so good that I wouldn’t dream of sharing it with you. Nor would I ever risk serving it [...]

Act now before packs go from BAD to worse | packagingnews.co.uk

Robert Herridge, Packaging News, 04 March 2009
In these days of economic doom and gloom and banks crashing around our ears, one would hope that we could immerse ourselves in the safety and security of our beloved packaging industry to provide some degree of solace in these dark times – our own little packaging security blanket [...]

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